Future of Engagement is a new series of video interviews produced by Murray Newlands of Influence People.
In this 6 minute video, Murray interviews Chief Revenue Officer Alex Rowland of Alphabird, recognized by Entrepreneur Magazine in 2011 for their unique Editorial Video Syndication that distributes video content on a pay for performance instead of impressions model.
What Alphabird does for videos is very similar to the blog outreach methods I recommend for small businesses:
Alphabird guarantees engaged audiences for your video
on premium website publishers and Youtube.Alphabird creates social engagement by distributing these videos
in-page (NOT in-banner) across premium publishers, portals,
and influential blogs that reach your targeted audience.The result? Higher levels of engagement with your content,
greater levels of brand recall, and higher offline purchase intent rates.
While I do not yet know whether Alphabird’s services would be suitable for small businesses, the concept is sound and definitely worth pursuing. Bloggers and small businesses can work together to manually do for themselves what Alphabird is doing for big brands.
What I recommend in How to Create and Share SEO Optimized Pillar Content will work equally well with videos.
VIRAL VIDEO SYNDICATION:
- 12 Predictions for Online Video Advertising in 2012
- Related videos about Alphabird Video Syndication
- Audience Development Company Alphabird Acquires ‘Experiential’ Social Video Platform Media Social
- Audience-targeting video syndicatorAlphaBird has acquired Media Social, a pioneer in viral video development and social-based video distribution.
- Meredith Video Studios and Alphabird Form Strategic Click-To-Play Video Partnership
See the viral spread of this (or any) post on Twitter by checking Topsy.
{ 45 comments… read them below or add one }
← Previous Comments
Twitter: allaboutmexican
February 17, 2012 at 1:27 am
Twitter: @allaboutmexican
go Viral if you can…it surely helps..i am a fan of Influence People!watch their vids
fresh salsa would love you to read ..A Simple Quesadilla Recipe
Great post! There are numerous websites where you can easily upload your videos by yourself, but there are also video syndication services that can do it all for you. All that you need to get started is a great video and the drive to bring success to your product or website.
Lisa would love you to read ..Parfum
Very inspiring video. Aauthentic engagement is the ultimate way to promote a product or service in an age when most consumers are totally jaded and apathetic and are constantly getting bombarded with passive advertising everywhere they look to the point where these days if the’re not actively engaged, they may as well not be seeing the message at all.
Jonathan would love you to read ..Alistair Overeem vs Brock Lesnar- What went wrong for Brock.
Thank you for sharing the video. I believe video marketing can be a great help for businesses. People’s attention can be caught more by attractive videos rather than by words on the screen. Surely, great videos would drive traffic to the website. By this, businesses can be given advertising opportunity. Great post!
Pat Hanley would love you to read ..How to Install Google +1 on Volusion Ecommerce Stores
Twitter: tophatmoney
January 24, 2012 at 12:05 pm
Twitter: @tophatmoney
we’re so into video content right now. Video has a much higher chance of going viral than other forms of advertising, it has to not look like advertising of course, maybe not even contain advertising just lead people to somewhere they can find your message, but there is definitely more scope for a truely engaging message with video.
Plus of course Google loves video content so there’s a huge SEO advantage to having good quality video content.
tom buck would love you to read ..Instant Payday Loans
Video marketing is really a help to any small business. Sometimes people would prefer to watch a video clip than to read a paragraph. Thanks a lot to Alphabird for creating such way of engagement. Hope to read more of your post!
Twitter: kaiser081391
January 17, 2012 at 2:48 am
Twitter: @kaiser081391
Oh I forgot, there are a lot of tools we can use to created videos for our video marketing strategy. I suggest YouTube video creator for search stories as a good tool we can use.!
Juphet Mislang would love you to read ..Six-Point Priority Site Audit For Large Websites on a Post Panda Update
Twitter: kaiser081391
January 17, 2012 at 2:46 am
Twitter: @kaiser081391
Video marketing is a good way of syndication. Many has experience good output from it. But Video Marketing must be done correctly to be effective!
Juphet Mislang would love you to read ..Six-Point Priority Site Audit For Large Websites on a Post Panda Update
This is quite interesting. Videos are a great tool to drive traffic to our websites and to promote our businesses. People just need to know how to use it effectively to succeed in his goals.
Video marketing is very useful in the field of business. However, they should know how to make a constructive and attractable video for promoting their business to assure that they could get the public’s attention.
There is worth the videos if you spend the time to create a great video. Don’t forget the message you are trying to communicate to your audience. Great topic as this is the new trend and if you can watch it in a video why read it?
managed It services austin would love you to read ..How to Empower your Employees without Bringing down your IT Systems
This is an excellent example of the changing times. Today, people would prefer multimedia than just using one of their senses. I think that this company has certainly been a step ahead of the competition and it shows in their performance.
great post. The world has become such a visual place. plus i think people understand your point more if you put it across in a video, body language reveals more than just words on a screen
Videos are great and they can intrigue people better.
Toby Hanks would love you to read ..VIDEO/ CAZINJANI I U 2012. UŠLI SA SJAJNIM SKEČEVIMA
Twitter: treatmytinnitus
January 13, 2012 at 4:55 pm
Twitter: @treatmytinnitus
I have not yet added any videos to my blogs, simply because I do not know how to professionally shoot and edit them. Video would work so well as a product demo for what I am selling. The world has become such a visual place. You are right on with your post. Do you have any tips to get me going. Much appreciated.
Dori
remove stretch marks would love you to read ..Supermodels Have Stretch Marks Too!
Twitter: Solarbenefits
January 13, 2012 at 11:46 am
Twitter: @Solarbenefits
Video blogging will be the new trend in the following years. I’m not a fan though because the author is ruining the feeling i get from the text.
Radu would love you to read ..7 Ideas For Adding Fresh Content
Twitter: @
Video is becoming more and more popular all over the Internet, I mean social networks and various blogs. And I like this tendency very much,
BuySellWordpress would love you to read ..Wordpress Themes
It is important to understand video syndication well.It can be the ultimate solution for your business.Thanks for sharing the video.Really praise worthy effort.
steve would love you to read ..Know How to Fall Asleep Fast
Twitter: saucebox11
January 13, 2012 at 6:22 am
Twitter: @saucebox11
Thanks for sharing, I have been using viral video syndication without even knowing I was doing it. It has been working ok I suppose but Im sure there can be improvements.
Jimmy Cook would love you to read ..How to get the Best Electronic Deals
← Previous Comments