This is a guest post about one of the sponsors of the FamousBloggers CommentLuv $3550 CASH PRIZES Blogging Contest by Stephanie Suesan Smith. Stephanie is a Master Gardener who offers gardening advice based on years of experience and extensive course training.
Anyone seeking to make money on the internet has a love-hate relationship with Google®. On the one hand, they provide enormous amounts of data. They wield enormous influence, too, and can make or break a business opportunity with the flick of their algorithm. Google® giveth and Google® taketh away.
The results obtained from Google© reflect an item’s popularity, as determined by the afore mentioned algorithm. They do not, however, reflect the item’s contemporary relevance to you. Some items that are very popular are old information. These items not only waste your time, they prevent more relevant items from rising to a reasonable level in a search and being found.
Trends are also difficult to forecast since the data is heavily weighted toward long past performance. However, there is a group of folks who are changing that. They have built a search engine that both tracks trends and provides results to searches that are a fortnight or less in age.
NowRelevant.com bills itself as the best new search engine in a pun on the search content’s age and the pride of the developer. Using cloud computing, The Internet Time Machine™ project charts keyword trends across the internet. Now, lots of programs do that. This project also charts the results of those keyword searches.
That has two benefits. If you are researching a particular subject for a paper or project, you get results that are no more than fourteen days old. You can specify as little as a day old, in fact.
The second benefit is for niche marketers. If the number of keyword searches on a subject is increasing, but the number of results remains constant, you have a window of opportunity opening up. Start plugging that opening with content that is meaningful and you have filled a niche. Niches are how you make money.
NowRelevant.com has several programs that let you sign up to advertise on the network. They also have affiliate programs. Finally, they are not Google®, for those of you looking for anything else. NowRelevant even has a video on how they are different from the 800 pound gorilla of the day.
If you want to know what was popular yesterday, use Google®. If you want to know what will be popular tomorrow, use NowRelevant.
If you enjoyed this article, or even if you didn’t, please head over to my contest entry at FamousBloggers and leave a comment or tweet about the entry with the hashtag #fbclcontest. Thank you.
{ 26 comments… read them below or add one }
Twitter: @ginajennings98
Wow. That’s pretty amazing. I see the benefit for newer sites and pages, but wouldn’t you constantly be trying to keep up with the new people coming aboard and getting indexed. Why Google is a bit competitive and takes a while to get to the top, it does allow for a longer lasting business. There’s probably more potential in this new search engine than I see, but I’d still want to aim for long-term growth.
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Twitter: @lambdakennels1
The sites stay indexed, but the search only returns the last two weeks of results.
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Twitter: @indblog
This is very interesting. Google is my main search engine but if this NowRelevant search engine can help me make more money then I think I can handle using two search engines.
.-= Dean Saliba´s featured blog ..Recycling Old Content =-.
Twitter: @lambdakennels1
I think I will use both, because sometimes I need older stuff. But I will definitely take a run at using NowRelevant in my research. Let me know how it works for you, please. Thanks.
Google also finds current stuff if you put in the right words:
Yesterday we had just seen “The Girl With The Dragon Tattoo” (Blu-Ray), a Swedish movie with subtitles.
When I saw the Sneak Preview of the sequel (”The Girl Who Played With Fire”), I wanted to find out the release date of the new film for USA.
I started putting the words “Girl who” into the search box— and Google finished my sentence “..played with fire”
Now that is simply amazing……since this is a new film just opening in US in limited release (only NYC and LA).
Twitter: @lambdakennels1
That works when it is something prominent and new. Try searching “growing tomatoes” though, and you get a lot of outdated stuff in with the new stuff, or in place of it.
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Twitter: @colleenlane
I guess this is a wait and see. I’m certainly open to anything taking away Google’s dominance!
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Twitter: @lambdakennels1
For now, they each have their place, but if you want only very new results in a crowded niche, NowRelevant would be better.
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Twitter: @JayceOoi
NowRelevant.com does not have my blog posts. Err…
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Twitter: @lambdakennels1
I do not know how they index sites. More are added all the time.
.-= stephaniesuesansmith´s featured blog ..Hybrid versus open pollinated plants =-.
Great information, nice to know google isn’t the only search engine that can help your business – EXCELLENT BLOG!
Twitter: @lambdakennels1
Thank you for the compliment. There is always more than one option.
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Twitter: @kaiserthesage
Well, this is absolutely helpful Stephanie
It’s my first time to hear about the new search engine, and I do think it’s cool and unconventional for modern SEO — particularly with the way you’ve said that it’s the engine for the future 
I think NowRelevant will play a huge part in advanced SEO (if people would really see more of it).
Twitter: @lambdakennels1
Well, it is just really starting to announce itself. It takes a while to accumulate all that data. But they have, so go play with it.
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Twitter: @edassery
Wow, I liked the logo though there are so many colors
The search speed is okay, but I would have expected an Ajax style auto-fill there as I type in.
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Twitter: @lambdakennels1
picky, picky. they have to start somewhere, now don’t they?
.-= stephaniesuesansmith´s featured blog ..Growing Cucumbers =-.
This search engine is useful to any marketer, I did not know about it.
Twitter: @lambdakennels1
As I said, they are being coy about taking the world by storm.
.-= stephaniesuesansmith´s featured blog ..Growing Watermelons and Cantaloupe =-.
WOW, that was really cool! NowRelevant must be one of the most important tools I`ve seen since I first tried Adwords. Thanks a bunch!
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Twitter: @lambdakennels1
Glad you are so enthusiastic. The NowRelevant people are proud of it.
.-= Stephanie Suesan Smith´s featured blog ..Common Tomato Problems =-.
Very cool. I’m interested to see how this stacks up against “Insights” and “Trends.” Thanks for the post.
Twitter: @lambdakennels1
Look at them both and let us know how they stack up.
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Never heard of this before. I will have to check it out. However I don’t thing it will become as popular as google but maybe I’m wrong, who knows…
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Twitter: @lambdakennels1
It has a different niche, but certainly will be useful.
.-= stephaniesuesansmith´s featured blog ..Gardening in Hungary =-.
I can see how that would have some good uses for bloggers tweaking their post content for what is most current about the topic they are writing about. Not only can you incorporate keywords that are most searched for but you can include keywords that are currently popular.
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Twitter: @lambdakennels1
It will help you tweak your information, but also help you make sure your information is the most current possible. Sometimes old information that has been disproved is still out there, and you do not want to include it in your post.
.-= stephaniesuesansmith´s featured blog ..Shutterfly makes garden photo sharing simple Giveaway =-.
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